Dear customers and partners：
Time flies, Lead Fluid company have focused on the R & D and production of peristaltic pump and have been with our customers and partners for 23 years. Since the establishment of Lead Fluid brand in 2010, it has always been committed to providing users with competitive small and micro fluid transmission solutions, and has adhered to independent innovation for many years.
In order to further enhance the overall image, the personalized recognition and dissemination of the Lead Fluid brand, and better reflect the company’s strategic positioning and business-focused development plan, we decided to comprehensively upgrade the Lead Fluid LOGO.
The new LOGO will be officially applied on May 1, 2022, and the old LOGO will be gradually discontinued. The new logo is displayed as follows：
1.Old Logo meaning
The old LOGO is composed of the company’s initials “LF”, which shows the process of fluid transmission and the image of a handshake, which embodies the company’s development concept of “leading the fluid and leading the direction”.
2.New LOGO meaning
After decades of precipitation, Lead Fluid has entered a new era of development, and the new brand concept will make a more complete interpretation of the future development of Lead Fluid. Embracing the power of science and co-creating beautiful things with users is the core DNA of Lead Fluid company.
The new LOGO uses equal-thick lines to extend evenly, highlighting the precision of fluid transmission, representing the confidence and strength of Lead Fluid company in leading the fluid industry. At the same time, the concept of collaboration and interaction is displayed through two smooth curves, which means that every individual in the fluid industry can participate equally and create beautiful things together. The intertwined images symbolize Lead Fluid grand vision of moving forward hand in hand with customers and partners to climb the peak.
Zhang Xiaoling, our general manager, said: “In this era of more emphasis on technological innovation, Lead Fluid will shoulder the new mission of fluid transmission, continuously promote the transformation and upgrading of traditional manufacturing, and empower the in-depth development of human health, ecological and environmental protection, and scientific research.
In the future, Leifer hopes to join hands with customers and partners to create a new chapter in the fluid world!
Baoding Lead Fluid Technology Co.,Ltd
April 26, 2022